Sri Endang Novitasari is the Director of Investment Promotion for America & Europe Regions at the Ministry of Investment/Indonesia Investment Coordinating Board (BKPM), where she has dedicated more than 18 years to advancing Indonesia’s global investment landscape. She leads the promotion of investments across infrastructure, natural resources, services, and manufacturing sectors, while previously overseeing the operations of BKPM’s overseas representative offices in eight major cities worldwide, including New York, London, Tokyo, and Singapore. With a Master’s in Management from Trisakti University, further studies at Diponegoro University, and executive training at Harvard Kennedy School, she combines strong academic credentials with deep expertise in investment policy, facilitation, and international collaboration.
