Cecilia Wirawan, the Managing Director of PT KiddyCuts Pratama Indonesia, has significantly impacted the children’s salon industry since founding the company in 2001. Her innovative approach, which includes integrating games and children’s videos, has helped KiddyCuts expand across Indonesia. In recent years, Cecilia has continued to lead the brand to numerous accolades, such as the 2023 ASEAN Leading Brand in Children Lifestyle & Service Excellence award from the ASEAN Retail-Chains & Franchise Federation (ARFF).
